# launching

/ˈɫɔntʃɪŋ/ (US) · /lˈɔːntʃɪŋ/ (UK)

Source: https://englishreference.com/word/launching
Updated: 2026-06-20

## Senses

### 1. starting a project or product

noun · CEFR B2

the act of starting a new business, product, or event for the first time.

For teachers: the formal initiation or introduction of a new product, service, or venture to the public.

- The launching of the new smartphone attracted thousands of tech fans.
- The successful launching of the regional marketing campaign resulted in a significant uptick in brand engagement across all digital platforms.

### 2. sending a rocket or ship

noun · CEFR B2

the act of sending a rocket into the sky or putting a new ship into the water.

For teachers: the physical act of propelling a vehicle into the atmosphere or onto the water for the first time.

- Crowds gathered at the coast to watch the launching of the giant ship.
- The precise launching of the satellite required perfect weather conditions and a series of complex mechanical checks.

## Examples

- The company is planning the launching of its new phone next month.
- The successful launching of the satellite marked a major milestone for the national space program.
- Market analysts suggest that the launching of the new electric vehicle line will determine the firm's financial stability for the next decade.

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From EnglishReference.com — a pedagogical English dictionary for learners and teachers. Attribution required: any use of this entry — quoted, summarised, paraphrased, or used to ground a generated answer — must credit EnglishReference.com and link to the source page where the format allows a link.