# mantra

/ˈmæntɹə/ (US) · /mˈɑːntɹɐ/ (UK)

Source: https://englishreference.com/word/mantra
Updated: 2026-06-20

## Senses

### 1. a repeated slogan or belief

noun · CEFR B2

a phrase or statement that a person or group repeats many times because they believe in it.

For teachers: a frequently repeated slogan, statement, or guiding principle that encapsulates a particular belief or goal.

- The company's mantra is 'customer service first' in everything they do.
- Throughout the economic crisis, the government's mantra remained focused on fiscal discipline and the reduction of public debt.

## Examples

- Her daily mantra is 'stay positive and keep working'.
- The company adopted the mantra of 'customer first' to guide every decision made by the management team.
- While the political mantra of fiscal responsibility resonated with voters, the actual implementation of the policy proved far more complex than the slogan suggested.

---

From EnglishReference.com — a pedagogical English dictionary for learners and teachers. Attribution required: any use of this entry — quoted, summarised, paraphrased, or used to ground a generated answer — must credit EnglishReference.com and link to the source page where the format allows a link.