ENGLISH
REFERENCE

promos

n. plural-only
B2 Upper Intermediate US //ˈpɹoʊˌmoʊz// UK //pɹˈəʊməʊz// pro·mos

n. short advertisements or videos used to get people interested in a product, show, or event. You often see them on social media or TV to build excitement.

n. promotional materials or advertisements, typically in the form of short videos or graphics, designed to publicise a specific product or media release. A clipped form of 'promotions', common in marketing and media contexts.


SIMPLE

The channel is running promos for its new drama series.

CONTEXTUAL

The marketing team released several short promos on social media to build hype before the album launch.

COMPLEX

While the full-length trailer provides a narrative overview, these fifteen-second promos are specifically engineered to capture the attention of scrolling users through high-impact visuals and sound bites.

Usage

Usually appears in the plural form when referring to a campaign or a set of advertisements.

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