The little startup managed to outwit the Cyclops and win the contract.
to outwit the Cyclops
idiomTo defeat a much stronger opponent by using cleverness rather than force.
Origin
Sailing home from Troy, Odysseus and his men landed on a wild island and wandered, hungry, into a giant's cave. It belonged to Polyphemus, a Cyclops — a towering one-eyed monster, a son of the sea-god, who herded sheep and cared nothing for the laws of gods or men.
The Cyclops came home, rolled a boulder across the mouth of the cave that no twenty men could shift, and made his supper of two of Odysseus' crew. They were trapped. They could not kill the giant, for then no one could move the great stone — and even if they could, brute strength against such a creature was hopeless.
So Odysseus turned to his sharpest weapon: his mind. He offered the giant strong wine, and as it took hold he told him, with a sly smile, that his name was Nobody. When the Cyclops fell into a drunken sleep, the men heated a great stake in the fire and drove it into his single eye.
Blinded and bellowing, Polyphemus called to his fellow giants for help — but when they asked who had hurt him, he roared that Nobody had done it, and they shrugged and went away. At dawn Odysseus lashed his men beneath the giant's own sheep, and they rode out to freedom under the blind monster's groping hands.
So to outwit the Cyclops is to do just that: to beat an enemy far stronger than yourself not by matching his strength, but by being cleverer than he ever thought you could be.
Outnumbered and outspent, the small firm chose to outwit the Cyclops, using a clever ad campaign instead of a bidding war.
Facing a rival with ten times the budget, the challenger set out to outwit the Cyclops, exploiting a gap in the giant's supply chain that raw spending power had left carelessly exposed.
Odysseus' ten-year voyage home through monsters and temptation.
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Odyssey (word)
a long and difficult journey with many exciting or dangerous events. You use this word to describe a trip that changes you or feels like an adventure.
the ten-year voyage itself
- 02
mentor (word)
an experienced person who helps and guides you over a long period of time. They share their knowledge to help you succeed in your job or studies.
the guide left behind
- 03
between Scylla and Charybdis (idiom)
Caught between two dangers, where avoiding one forces you closer to the other.
trapped between two deaths
- 04
siren song (idiom)
An appeal that is powerfully tempting but leads to ruin.
the song that lures to ruin
- 05
the patience of Penelope (idiom)
Great loyalty and patience shown by someone who waits faithfully for a long time.
the wife who waited