ENGLISH
REFERENCE

blitz

n. countable
B2 Upper Intermediate US //ˈbɫɪts// UK //blˈɪts// blitz Archaic Informal

n. a sudden, energetic period of hard work to finish a task quickly. You use this when you and your team focus all your effort on one goal for a short time.

n. a sudden, intensive, and concentrated effort to complete a specific task or achieve a goal. Often used in professional or domestic contexts to describe a burst of high-energy activity.


SIMPLE

We had a cleaning blitz before the guests arrived.

CONTEXTUAL

The marketing team planned a two-day media blitz to ensure the product launch reached as many people as possible.

COMPLEX

Faced with a looming deadline, the developers engaged in a weekend coding blitz to resolve the remaining bugs before the final software release.

Synonyms
Origin

Specific use of blitz. The Blitz was in truth not a blitzkrieg, which is a rapid ground offensive based on superior tank forces. However, the word was current at the time for the successful German campaigns in Poland and France, and was transferred to the attacks on Britain, perhaps by association of Blitz (“lightning”) with the bombings.

Usage

Often used with 'on' to indicate the target of the effort (e.g., 'a blitz on crime').

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