English Reference

Word

brainstorm

Phoneticsbrain·storm, stress on the first syllable

US/ˈbɹeɪnˌstɔɹm/

UK/bɹˈeɪnstɔːm/

Definitions

01to generate ideas

B2 · Upper Intermediate

v. to work with other people to quickly think of many new ideas or solutions to a problem.

v. to participate in a creative process, typically in a group, to generate a large volume of ideas or solutions rapidly.

“The team met for an hour to brainstorm new names for the product.”

“The marketing department spent the afternoon brainstorming potential slogans, encouraging even the most unconventional suggestions to foster creative breakthroughs.”

Usage

Often used as an intransitive verb or with a direct object representing the topic.

Synonyms

02a group session

B2 · Upper Intermediate Countable noun

n. a meeting where a group of people try to find new ideas by talking freely.

n. a collaborative session designed to produce ideas or solve problems through spontaneous group discussion.

“We had a quick brainstorm this morning to solve the scheduling conflict.”

“The initial brainstorm yielded several viable strategies, though the most promising required further technical validation before implementation.”

Synonyms

03a sudden idea

C1 · Advanced Countable noun American English · Informal

n. a sudden, clever idea that solves a problem.

n. a sudden, inspired insight or a moment of creative problem-solving.

“I had a sudden brainstorm in the shower and figured out how to fix the code.”

“Just as the project seemed destined for failure, the lead engineer had a brainstorm that simplified the entire mechanical assembly.”

Synonyms

04a mental error

C2 · Proficiency Countable noun British English · Informal

n. a sudden, temporary moment of confusion or a silly mistake.

n. a temporary lapse in concentration or a sudden, inexplicable mental error.

“I had a complete brainstorm and forgot my own phone number.”

“The goalkeeper suffered a momentary brainstorm, allowing the ball to roll past him into the net during the final minutes of the match.”

Teaching tip

In British English, this sense is common but can be confusing to learners who only know the creative 'idea generation' meaning.

Synonyms

Real-World Examples

“To identify them, look at your research question and brainstorm the main ideas.”
JSTOR Daily 14 Aug 2026

Etymology

From brain + storm. In the sense of "problem-solve", devised as a method of group creative problem-solving by advertising executive Alex F. Osborn and his employees, who coined the term based on the image of using "the brain to storm a problem". First use appears c. 1945. In the sense of "seizure, convulsion, brain activity", from the unrelated idea that it resembles a storm in the brain. First use appears c. 1861.

Etymology adapted from Wiktionary, available under CC BY-SA 4.0.

Word family

VERB

brainstorm(B2)

This entry

Exam level
CambridgeCambridgeCambridge English QualificationsThe exam suite from Cambridge University Press & Assessment, from A1 Movers up to C2 Proficiency. The benchmark names double as CEFR labels.B2 FirstIELTSIELTSInternational English Language Testing SystemThe 0–9 band test co-owned by the British Council, IDP, and Cambridge. Used for university entry, work, and migration.5.5–6.5TOEFL iBTTOEFL iBTTest of English as a Foreign Language, Internet-Based TestETS's academic English test, the standard route for US university admissions. Scored 0–120, with a 1–6 scale since 2026.1–6 scale: 4.0–4.572–94TOEICTOEICTest of English for International CommunicationETS's workplace English test, big in Japan and Korea. Listening & Reading scores 10–990 and tops out at C1.785–944
Frequency
Occasional
Level
B2 · Upper Intermediate
Updated

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