English Reference

Word

catchphrase

Phoneticscatch·phrase

UK/kˈætʃfɹeɪz/

Media

Definition

n. a short, memorable phrase that a famous person or a group uses often. People often repeat it because it sounds cool or makes them feel part of a team.

n. a short, memorable phrase or expression that is frequently used by a particular person or group. Often used to identify a specific individual or to reinforce a brand identity.

Examples

“His catchphrase is 'Let's get this party started'.”

“The politician's catchphrase 'Make our country great again' became a central theme of his entire campaign.”

“While the actor's early career was defined by his physical comedy, his later years were marked by a single, iconic catchphrase that became synonymous with his public persona.”

Examples

simple

“His catchphrase is 'Let's get this party started'.”

contextual

“The politician's catchphrase 'Make our country great again' became a central theme of his entire campaign.”

complex

“While the actor's early career was defined by his physical comedy, his later years were marked by a single, iconic catchphrase that became synonymous with his public persona.”

Real-World Examples

“Matthews was known for his "bootiful" catchphrase and his success led to an expansion of turkey-related products, including turkey Twizzlers.”
BBC News 20 Aug 2026
“The jingles helped make the product memorable, as people still use the catchphrase “put your body on a Boogie” today.”
Smithsonian Magazine 12 Aug 2026

Etymology

From catch + phrase, from the notion that the phrase will catch in the mind of the user.

Etymology adapted from Wiktionary, available under CC BY-SA 4.0.

Word family

NOUN

catchphrase(B2)

Domain

Media

This entry

Exam level
CambridgeCambridgeCambridge English QualificationsThe exam suite from Cambridge University Press & Assessment, from A1 Movers up to C2 Proficiency. The benchmark names double as CEFR labels.B2 FirstIELTSIELTSInternational English Language Testing SystemThe 0–9 band test co-owned by the British Council, IDP, and Cambridge. Used for university entry, work, and migration.5.5–6.5TOEFL iBTTOEFL iBTTest of English as a Foreign Language, Internet-Based TestETS's academic English test, the standard route for US university admissions. Scored 0–120, with a 1–6 scale since 2026.1–6 scale: 4.0–4.572–94TOEICTOEICTest of English for International CommunicationETS's workplace English test, big in Japan and Korea. Listening & Reading scores 10–990 and tops out at C1.785–944
Frequency
Occasional
Level
B2 · Upper Intermediate
Updated

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