English Reference

Word

demographic

Phoneticsde·mo·graph·ic, stress on the third syllable

US/ˌdɛməˈɡɹæfɪk/

UK/dˌɛməɡɹˈæfɪk/

Definitions

01a specific group of people

B2 · Upper Intermediate Countable noun Academic

n. a particular group of people in a population, like 'young adults' or 'city dwellers'.

n. a specific segment of a population sharing common characteristics such as age, income, or education level.

“The new video game is very popular with the teenage demographic.”

“Marketing executives are struggling to reach the rural demographic, as traditional television advertising proves increasingly ineffective in those regions.”

Usage

Often used with 'the' to refer to a target audience in marketing or sociology.

02statistical data about people

C1 · Advanced Countable noun Science Academic · Technical

n. information about a person or group, such as their age, job, or where they live.

n. a statistical characteristic of a human population or an individual within a study.

“The survey asks for your demographics, including your age and occupation.”

“The researchers collected detailed demographics to ensure the study accurately reflected the diversity of the national population.”

Usage

Frequently used in the plural form 'demographics' when referring to data sets.

03relating to population study

B2 · Upper Intermediate Academic

adj. relating to the study of groups of people and how they change.

adj. relating to the dynamic balance of a population or the statistical study of human populations.

“The country is facing a demographic shift as the population gets older.”

“Demographic changes in the workforce have forced companies to rethink their retirement policies and healthcare benefits.”

Synonyms

population-basedstatistical

Real-World Examples

“In Michigan, the cost to educate students has increased over the past three decades because of demographic changes in the state’s student body.”
The Conversation 17 Aug 2026
“The Gambia Demographic and Health Survey 2019-2020 estimated maternal mortality at 289 deaths per 100,000 live births in the seven years preceding the survey.”
Al Jazeera 14 Aug 2026
“This demographic shift will play out on economic, neighborhood, political and policy levels.”
Phys.org 12 Aug 2026

Etymology

From demography + -ic.

Etymology adapted from Wiktionary, available under CC BY-SA 4.0.

Word family

NOUN

demographic(B2)

This entry

Exam level
CambridgeCambridgeCambridge English QualificationsThe exam suite from Cambridge University Press & Assessment, from A1 Movers up to C2 Proficiency. The benchmark names double as CEFR labels.B2 FirstIELTSIELTSInternational English Language Testing SystemThe 0–9 band test co-owned by the British Council, IDP, and Cambridge. Used for university entry, work, and migration.5.5–6.5TOEFL iBTTOEFL iBTTest of English as a Foreign Language, Internet-Based TestETS's academic English test, the standard route for US university admissions. Scored 0–120, with a 1–6 scale since 2026.1–6 scale: 4.0–4.572–94TOEICTOEICTest of English for International CommunicationETS's workplace English test, big in Japan and Korea. Listening & Reading scores 10–990 and tops out at C1.785–944
Frequency
Frequent
Level
B2 · Upper Intermediate
Updated

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English Reference