ENGLISH
REFERENCE

keep in mind that

fixed phr..
C1 Advanced Oxford

fixed phr.. you use this to tell someone to remember a specific fact or piece of information before they make a decision.

fixed phr.. a pragmatic marker used to introduce a relevant constraint, condition, or piece of information that the interlocutor should consider during a cognitive process.


SIMPLE

Keep in mind that the office is closed on Mondays.

CONTEXTUAL

When you are planning your budget, keep in mind that prices usually rise in the winter.

COMPLEX

While the initial results are promising, we must keep in mind that the sample size was relatively small and may not represent the wider population.

Usage

almost always followed by a subordinate clause starting with 'that'.

Teaching tip

teach this as a more formal or professional alternative to 'don't forget'; it is common in academic writing and business meetings to introduce caveats.

Pitfall

Keep in the mind that it is late.Keep in mind that it is late.the phrase is fixed without an article before 'mind'.

© 2026 English Reference