marlboro
n. C / U B2 Upper Intermediate US //ˈmɑɹɫbɝoʊ// marl·boro
n. a famous brand of cigarettes known for its red and white packaging and cowboy advertisements.
n. a prominent brand of cigarettes manufactured by Philip Morris USA and Philip Morris International. Often used as a genericized reference to commercial tobacco products in cultural studies.
He bought a pack of Marlboro at the gas station.
The marketing campaign for Marlboro transformed the brand's image from a feminine product to a symbol of rugged masculinity.
The ubiquity of the Marlboro Man in mid-century advertising serves as a primary case study for how visual semiotics can redefine a brand's target demographic.
Usage
Capitalized as a proper noun; can be used as a countable noun when referring to a single cigarette or a pack.