unprofitable
adj.describing a business or activity that does not make enough money to cover its costs. You use this when a company is losing money instead of gaining it.
adj.failing to generate a financial return sufficient to cover the costs of production or operation. Often used to describe a business venture or investment that results in a net loss.
“The small shop became unprofitable after the new tax law.”
“The company decided to close its unprofitable branch in the city center to save money.”
“Despite significant initial investment, the mining operation remained unprofitable due to volatile commodity prices and rising operational costs in the remote region.”
“Uber has not said that Nigeria or Uganda were unprofitable, nor has it provided a detailed country-by-country explanation for the exits.”
From un- + profitable.
Etymology adapted from Wiktionary, available under CC BY-SA 4.0.