unveil
v.v. to show or tell people about a new product, plan, or secret for the first time. You use this when something is finally ready for the public to see.
v. to remove a veil or covering from; to reveal or disclose a new plan, product, or policy to the public for the first time.
The company will unveil its new phone tomorrow.
The mayor plans to unveil the new park design during the town hall meeting this Friday.
After months of speculation and leaked sketches, the architect finally unveiled the scale model of the skyscraper, revealing a structure that challenged traditional engineering limits.
From Middle English *unveilen (suggested by past participle unveiled, vnueylyd (“unveiled”)). Equivalent to un- + veil. Ultimately from Latin velum (whence also English voile, English reveal, Russian вуа́ль (vuálʹ), Russian завуали́ровать (zavualírovatʹ) (compare typologically)). Also compare typologically uncloak, unmask, Russian разобла́чать (razobláčatʹ) (akin to облаче́ние (oblačénije)).
The verb is transitive and requires a direct object.