ENGLISH
REFERENCE

business as usual

idiom
Meaning

The normal course of an activity, particularly in circumstances that are out of the ordinary.


Origin

disputed origin

Popularized by Winston Churchill as motto in World War I.

Examples
SIMPLE

Despite the office fire, it is business as usual today.

CONTEXTUAL

Even though the manager resigned suddenly, the team kept working and treated it as business as usual.

COMPLEX

Following the unexpected merger, the company issued a statement promising that operations would continue as business as usual for all current employees.

Anchors to
Related idioms8entries
  1. 01

    bad business

    Synonym of bad news (“irritating, troublesome or harmful thing, situation or person”).

  2. 02

    business end

    The part of an object (chiefly a tool or weapon) that is physically used for its operation, rather than some other part such as the part by which it is held.

  3. 03

    business girl

    A female prostitute.

  4. 04

    do one's business

    Especially of a house pet: to defecate or urinate.

  5. 05

    get down to business

    To commit oneself to a task or activity that is employment-related or that requires serious effort or concentration.

  6. 06

    give someone the business

    To treat someone harshly or in a wrongful manner, such as by abusing, deceiving, or manipulating.

  7. 07

    in business

    Ready to proceed in a desired activity.

  8. 08

    it's none of your business

    It's a matter (especially a private or personal one) that you are not entitled to be involved in or informed about.

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