Investors buy the rumor before the company announces the new product.
buy the rumor
idiomTo purchase an asset based on positive speculation or unconfirmed reports, anticipating a price rise before the positive development leading to it is confirmed by official news.
Many traders decided to buy the rumor, hoping that the leaked news about the merger would drive the stock price higher.
Market participants often buy the rumor in anticipation of a positive earnings report, though such speculative behavior frequently leads to volatility once the official news is finally released.
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buy a dog and bark oneself
To do something that one has hired someone else to do.
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buy a ticket to
Used to indicate that someone is in agreement with an assertion, statement, or suggestion.
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buy and hold
A passive investment strategy where an investor purchases an asset and retains it for many years, rather than trading it frequently.
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buy into
To believe (something, especially something implausible); to accept (a craze, fad, or notion) as valid.
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buy it
To believe any particular assertion or idea; to support it.
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buy out
to purchase the entire stock or extent of something
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buy straw hats in winter
Of stocks, to buy when both demand and price are low, so as to sell when demand and price are high.
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buy the farm
To die; generally, to die in battle or in a plane crash.