Idiom
lead by the nose
Meaning
To cause to follow blindly.
Meaning adapted from Wiktionary, available under CC BY-SA 4.0.
Examples
“Don't let him lead you by the nose.”
“She leads her younger brother by the nose during their games.”
“The dishonest salesman tried to lead the customer by the nose into buying an expensive car.”
“The clever marketing team led the public by the nose until everyone believed their sugary drink was actually a health product.”
“The charismatic leader managed to lead his followers by the nose, convincing them to ignore the obvious flaws in his plan.”
Examples
simple
“Don't let him lead you by the nose.”
“She leads her younger brother by the nose during their games.”
contextual
“The dishonest salesman tried to lead the customer by the nose into buying an expensive car.”
“The clever marketing team led the public by the nose until everyone believed their sugary drink was actually a health product.”
complex
“The charismatic leader managed to lead his followers by the nose, convincing them to ignore the obvious flaws in his plan.”
Origin
The figurative use is a metaphorical extension of the literal practice of controlling livestock. A handler governs a large animal by gripping its nose or, more effectively, by attaching a lead to a nose ring. The animal is moved by its most sensitive point, ensuring that where the nose is directed, the rest of the beast is obliged to follow.
The term also draws from the custom of physically pushing an animal's nose into water or feed to encourage it to drink or eat. It describes a state of total compliance, wherein the one being led has surrendered all direction to the one holding the lead.
Key words
Related idioms
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