English Reference
Idiom idiom

selling point


The property or characteristic of a good that most attracts purchasers.

Meaning adapted from Wiktionary, available under CC BY-SA 4.0.


SIMPLE

The low price is the main selling point of this phone.

CONTEXTUAL

The salesperson emphasized the car's fuel efficiency as its primary selling point to the budget-conscious buyer.

COMPLEX

While the historic architecture possesses undeniable charm, the building's proximity to the city center remains its most compelling selling point for potential investors.


Related idioms8entries
  1. 01

    all points of the compass

    Every direction; everywhere.

  2. 02

    beside the point

    Irrelevant, moot.

  3. 03

    boiling point

    The state of being heated, with high aggression.

  4. 04

    brownie point

    Credit or praise for good work or a good deed, often for the express purpose of currying favor.

  5. 05

    get the point

    To understand; to interpret correctly.

  6. 06

    get to the point

    To state (something) directly; as opposed to in a long-winded way.

  7. 07

    labour the point

    To continue to discuss or explain something excessively or repetitively to the point that it may bore or annoy the listener.

  8. 08

    make a point

    To argue or promote an idea.

Last updated August 10, 2026