English Reference

Word

associate

Phoneticsas·so·ciate

/əˈsoʊsiˌeɪt/

Definitions

01to connect ideas

B2 · Upper Intermediate

v. to make a connection between two things in your mind.

v. to connect ideas, people, or things in the mind or imagination. Transitive — requires a direct object, often followed by 'with'.

“Most people associate the smell of sunscreen with summer holidays at the beach.”

“Psychologists often observe that patients associate specific auditory triggers with childhood memories, even when the connection seems logically tenuous.”

Antonyms

02to spend time with

B2 · Upper Intermediate

v. to spend time with a person or a group of people.

v. to keep company or spend time socially with others. Intransitive — almost always used with the preposition 'with'.

“He chose not to associate with his old friends after he started his new job.”

“The company policy explicitly forbids senior management to associate with competitors' representatives in an informal social capacity.”

Antonyms

03a business partner

B2 · Upper Intermediate Countable noun

n. someone you work with or do business with.

n. a person united with another in a business enterprise, or a colleague of lower rank in a professional firm.

“She is a close business associate who has helped me with many projects.”

“The senior partner introduced his junior associate, who would be handling the day-to-day administrative aspects of the merger.”

Antonyms

04lower rank

C1 · Advanced Formal

adj. having a lower level or rank in a job or organization.

adj. denoting a person or role that has lower status or only partial privileges within an institution.

“He was promoted to associate professor after five years of teaching.”

“The associate membership allows access to the library and common rooms but does not grant voting rights during the annual general meeting.”

Antonyms

05associate's degree

B2 · Upper Intermediate Countable noun American English

n. a degree given by a college after a two-year course of study.

n. an academic degree awarded by community colleges and some universities upon completion of a course of study usually lasting two years.

“After finishing high school, he earned an associate degree in computer science.”

“Many students opt to complete an associate degree at a local college before transferring to a university to pursue a full bachelor's degree.”

Collocations

Common phrases and expressions where native English speakers use the word “associate” in context.

Verb

01. associate with

“I don't want you to associate with people who have a bad influence on you.”

verb + prep

Adverb

02. clearly associate

“Most people clearly associate the brand with high quality and luxury.”

adv + verb

03. closely associate

“The two researchers are closely associated with the discovery of the new vaccine.”

adv + verb

04. commonly associate

“We commonly associate the color red with danger or passion.”

adv + verb

05. consistently associate

“Studies consistently associate a healthy diet with a longer lifespan.”

adv + verb

06. directly associate

“It is difficult to directly associate the change in weather with global warming.”

adv + verb

07. frequently associate

“Patients frequently associate this medication with mild side effects.”

adv + verb

08. generally associate

“People generally associate the winter season with cold weather and snow.”

adv + verb

09. intimately associate

“The author was intimately associated with the political movements of his time.”

adv + verb

10. negatively associate

“Consumers often negatively associate the brand with poor customer service.”

adv + verb

11. normally associate

“I wouldn't normally associate these two styles of music together.”

adv + verb

12. particularly associate

“I particularly associate this smell with my grandmother's kitchen.”

adv + verb

Real-World Examples

“One aspect of the South Florida facility has drawn far less attention, though: the name itself, and the long history of associating alligators with racist ideas about people of color.”
The Conversation 11 Aug 2026
“Fergus Jimenez-England, associate economist National Institute of Economic and Social Research said the UK economy had "weathered the recent energy shock better than many feared".”
BBC News 13 Aug 2026
“Cesare Fracassi, associate professor of finance, shows that by defining a company's risk level, agencies can sway some of its business decisions.”
Phys.org 12 Aug 2026
“Wei Liu, an associate professor of climate change and the paper's senior author, said reducing these emissions could limit their effects on the AMOC and lessen the current's influence on future rainfall patterns.”
ScienceDaily 28 Jul 2026

Etymology

From Middle English associat(e) (used participially as well as adjectively up to Early Modern English), from Latin associātus, the perfect passive participle of associō (“to join, unite”), from ad- + sociō, from socius (“shared, common, kindred”) + -ō (first conjugation verb-forming suffix).

From the substantivization of the above adjective, see -ate (noun-forming suffix) and Etymology 1 for more.

From Middle English associat(e) (“associated, allied”) (the verb *associaten is not found in Middle English writings and only attested at a later period), see -ate (verb-forming suffix) and Etymology 1 for more. Doublet of associe.

Etymology adapted from Wiktionary, available under CC BY-SA 4.0.

Word family

VERB

associate(B2)

Related words

Domains

BiologyMathematics

This entry

Exam level
CambridgeCambridgeCambridge English QualificationsThe exam suite from Cambridge University Press & Assessment, from A1 Movers up to C2 Proficiency. The benchmark names double as CEFR labels.B2 FirstIELTSIELTSInternational English Language Testing SystemThe 0–9 band test co-owned by the British Council, IDP, and Cambridge. Used for university entry, work, and migration.5.5–6.5TOEFL iBTTOEFL iBTTest of English as a Foreign Language, Internet-Based TestETS's academic English test, the standard route for US university admissions. Scored 0–120, with a 1–6 scale since 2026.1–6 scale: 4.0–4.572–94TOEICTOEICTest of English for International CommunicationETS's workplace English test, big in Japan and Korea. Listening & Reading scores 10–990 and tops out at C1.785–944
Frequency
Common
Level
B2 · Upper IntermediateOxford
Updated

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