channels
n. countable B2 Upper Intermediate US //ˈtʃænəɫz// UK //tʃˈænəlz// chan·nels
n. the different ways or paths you use to send information or get things done. You might use official channels at work to ask for a holiday.
n. the established routes or systems through which information, goods, or communication are directed. Often used in the plural to refer to formal procedures or media outlets.
You should use the official channels to report the problem.
The government is using diplomatic channels to resolve the trade dispute without further conflict.
By diversifying their marketing channels, the startup managed to reach a global audience while maintaining a relatively modest advertising budget.
Usage
Frequently used in the plural form when referring to communication or formal procedures.