compelling
v.v. so strong or interesting that you cannot ignore it. You use this to describe a reason that makes you act or a story that keeps your attention.
v. evoking interest, attention, or admiration in a powerful and irresistible way; or providing a reason that is difficult to refute.
The lawyer presented a compelling argument for her client.
The documentary offers such a compelling look at climate change that many viewers felt moved to change their daily habits immediately.
Despite the lack of physical evidence, the prosecutor built a compelling narrative based on circumstantial details that eventually convinced the jury of the defendant's guilt.
By surface analysis, compel + -ing.
Commonly modifies nouns like 'argument', 'evidence', 'reason', or 'story'.