English Reference

Word

fad

US/ˈfæd/

UK/fˈæd/

Countable noun

Definition

n. something that is very popular for a short time and then quickly forgotten. It is often a style, activity, or interest that people follow with great excitement.

n. an intense and widely shared enthusiasm for something, especially one that is short-lived and without basis in the object's intrinsic value.

Examples

“That new dance style is just a passing fad.”

“Many people thought that social media would be a temporary fad, but it has completely changed how we communicate.”

“The history of fashion is littered with fads that seemed essential at the time but now appear bizarre or even comical to modern observers.”

Examples

simple

“That new dance style is just a passing fad.”

contextual

“Many people thought that social media would be a temporary fad, but it has completely changed how we communicate.”

complex

“The history of fashion is littered with fads that seemed essential at the time but now appear bizarre or even comical to modern observers.”

Usage

Often modified by adjectives like 'passing', 'latest', or 'short-lived'.

Real-World Examples

“Or perhaps this is a fad, and the music industry will soon move on to something new.”
The Guardian 9 Aug 2026
“Within weeks, the fad for Eastwooding — talking to an empty chair — had already petered out.”
The New York Times 27 Oct 2012
“This results in ideas and products which become fads, fashions and popular movements of various kinds.”
The Star 17 Sept 2026

This entry

Exam level
CambridgeCambridgeCambridge English QualificationsThe exam suite from Cambridge University Press & Assessment, from A1 Movers up to C2 Proficiency. The benchmark names double as CEFR labels.B2 FirstIELTSIELTSInternational English Language Testing SystemThe 0–9 band test co-owned by the British Council, IDP, and Cambridge. Used for university entry, work, and migration.5.5–6.5TOEFL iBTTOEFL iBTTest of English as a Foreign Language, Internet-Based TestETS's academic English test, the standard route for US university admissions. Scored 0–120, with a 1–6 scale since 2026.1–6 scale: 4.0–4.572–94TOEICTOEICTest of English for International CommunicationETS's workplace English test, big in Japan and Korea. Listening & Reading scores 10–990 and tops out at C1.785–944
Frequency
Frequent
Level
B2 · Upper Intermediate
Updated

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English Reference