English Reference

Word

personalized

Phoneticsper·son·al·ized, stress on the first syllable

/ˈpɝsənəˌɫaɪzd/

Definitions

01tailored to a person

B2 · Upper Intermediate

adj. made or changed to fit your specific needs, tastes, or name.

adj. modified or designed to meet the specific requirements or preferences of a particular individual.

“The website offers personalized recommendations based on the movies you have already watched.”

“The marketing department shifted its strategy toward personalized email campaigns, resulting in a significant increase in customer engagement and retention rates.”

Antonyms

genericstandardizedmass-produced

02marked with a name

B2 · Upper Intermediate

adj. having a person's name or initials on it.

adj. bearing the name, initials, or personal mark of the owner.

“She gave him a personalized leather wallet with his initials on the front.”

“The company provides personalized stationery for all senior executives to use during official correspondence.”

Real-World Examples

“The discovery could lead to more precise, personalized stimulation settings and better results for patients.”
ScienceDaily 12 Aug 2026
“Perhaps the biggest opportunity created by detailed data is the ability to provide personalized recommendations.”
Ars Technica 25 Jul 2026

This entry

Exam level
CambridgeCambridgeCambridge English QualificationsThe exam suite from Cambridge University Press & Assessment, from A1 Movers up to C2 Proficiency. The benchmark names double as CEFR labels.B2 FirstIELTSIELTSInternational English Language Testing SystemThe 0–9 band test co-owned by the British Council, IDP, and Cambridge. Used for university entry, work, and migration.5.5–6.5TOEFL iBTTOEFL iBTTest of English as a Foreign Language, Internet-Based TestETS's academic English test, the standard route for US university admissions. Scored 0–120, with a 1–6 scale since 2026.1–6 scale: 4.0–4.572–94TOEICTOEICTest of English for International CommunicationETS's workplace English test, big in Japan and Korea. Listening & Reading scores 10–990 and tops out at C1.785–944
Frequency
Frequent
Level
B2 · Upper Intermediate
Updated

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English Reference