Word
storytelling
Phoneticssto·ry·telling
US/ˈstɔɹiˌtɛɫɪŋ/
UK/stˈɔːɹɪtˌɛlɪŋ/
Uncountable noun
Definition
n. the activity of telling or writing stories to share information or entertain people.
n. the social and cultural activity of sharing narratives, sometimes with improvisation, theatrics, or embellishment. Often used to describe the narrative structure of a film, game, or brand.
Examples
“Good storytelling makes even a simple movie feel exciting.”
“The camp leader used storytelling to teach the children about the history of the forest.”
“Effective marketing relies on compelling storytelling that connects a product's features to the personal aspirations and emotional needs of the target audience.”
Examples
simple
“Good storytelling makes even a simple movie feel exciting.”
contextual
“The camp leader used storytelling to teach the children about the history of the forest.”
complex
“Effective marketing relies on compelling storytelling that connects a product's features to the personal aspirations and emotional needs of the target audience.”
Word family
NOUN
- Exam level
- CambridgeCambridgeCambridge English QualificationsThe exam suite from Cambridge University Press & Assessment, from A1 Movers up to C2 Proficiency. The benchmark names double as CEFR labels.B1 PreliminaryIELTSIELTSInternational English Language Testing SystemThe 0–9 band test co-owned by the British Council, IDP, and Cambridge. Used for university entry, work, and migration.4.0–5.0TOEFL iBTTOEFL iBTTest of English as a Foreign Language, Internet-Based TestETS's academic English test, the standard route for US university admissions. Scored 0–120, with a 1–6 scale since 2026.1–6 scale: 3.0–3.544–71TOEICTOEICTest of English for International CommunicationETS's workplace English test, big in Japan and Korea. Listening & Reading scores 10–990 and tops out at C1.550–784
- Frequency
- Frequent
- Level
- B1 · Intermediate
- Updated
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englishreference.com/q/storytelling