untapped
adj. B2 Upper Intermediate US //ənˈtæpt// UK //ʌntˈæpt// un·tapped
adj. describing something that is available but has not been used or discovered yet. You use this when there is a lot of potential in a place or a person that is still hidden.
adj. not yet used, developed, or discovered. Often describes potential resources, talents, or markets that remain available for exploitation.
The company is looking for untapped markets in Asia.
The local government is trying to find untapped sources of water to help the farmers during the dry season.
The region remains a vast reservoir of untapped potential, where the convergence of diverse cultures and natural resources could drive significant economic growth if properly managed.