English Reference

Word

publicity

Phoneticspub·lic·i·ty, stress on the second syllable

US/pəˈbɫɪsəti/

UK/pʌblˈɪsɪti/

Definitions

01media attention

B2 · Upper Intermediate Uncountable noun

n. the attention that a person, product, or event gets from newspapers, television, or social media.

n. the state of being the subject of public attention or notice through media coverage.

“The new movie received a lot of publicity after the lead actor visited our city.”

“The scandal generated a wave of negative publicity that the company struggled to manage even with a dedicated crisis team.”

Usage

Uncountable in this sense.

Antonyms

02promotional activity

B2 · Upper Intermediate Uncountable noun Advertising

n. the work of telling the public about something to make them interested in it.

n. the deliberate process or activity of attracting public interest to a person, product, or event.

“They are planning a big publicity campaign to launch the new phone.”

“The marketing department allocated a significant portion of the budget to digital publicity, focusing on social media influencers to reach a younger demographic.”

Usage

Often used in the context of 'publicity campaign'.

Synonyms

03being public

C1 · Advanced Uncountable noun Law Formal

n. the quality of being open and known to everyone rather than being private.

n. the quality or condition of being public or open to general observation.

“The lawyer argued for the publicity of the court records so everyone could see the evidence.”

“The principle of publicity in legal proceedings ensures that justice is not only done but is seen to be done by the general population.”

Usage

Used in legal or philosophical contexts regarding the 'publicity' of information.

Antonyms

Collocations

Common phrases and expressions where native English speakers use the word “publicity” in context.

Verb

01. attract publicity

“His controversial comments were clearly designed to attract publicity.”

verb + noun

02. avoid publicity

“The celebrity couple tried their best to avoid publicity during their private vacation.”

verb + noun

03. generate publicity

“The marketing team is trying to generate publicity for the new product launch.”

verb + noun

Adjective

04. adverse publicity

“The film's release was delayed due to adverse publicity regarding the lead actor.”

adj + noun

05. bad publicity

“The company struggled to recover from the bad publicity following the data breach.”

adj + noun

06. widespread publicity

“The court case received widespread publicity across all the national newspapers.”

adj + noun

Noun

07. publicity stunt

“Many people believed the billionaire's space flight was just a massive publicity stunt.”

noun + noun

08. publicity campaign

“They launched a nationwide publicity campaign to raise awareness about climate change.”

noun + noun

Preposition

09. in the publicity

“The author felt overwhelmed by all the interest in the publicity surrounding her debut novel.”

prep + noun

Real-World Examples

“Warning shot or publicity stunt - how worried should we be about the OpenAI hack?”
BBC News 11 Aug 2026
“Grylls was asked during the publicity run for Chosen in the Wild whether his feelings about the baptism had changed.”
The Guardian 9 Aug 2026

Etymology

From French publicité, From Medieval Latin pūblicitātem, accusative singular of pūblicitās, from Latin pūblicus (“public, general”). Morphologically public + -ity.

Etymology adapted from Wiktionary, available under CC BY-SA 4.0.

Word family

NOUN

publicity(B2)

Idioms

Domain

Advertising

This entry

Exam level
CambridgeCambridgeCambridge English QualificationsThe exam suite from Cambridge University Press & Assessment, from A1 Movers up to C2 Proficiency. The benchmark names double as CEFR labels.B2 FirstIELTSIELTSInternational English Language Testing SystemThe 0–9 band test co-owned by the British Council, IDP, and Cambridge. Used for university entry, work, and migration.5.5–6.5TOEFL iBTTOEFL iBTTest of English as a Foreign Language, Internet-Based TestETS's academic English test, the standard route for US university admissions. Scored 0–120, with a 1–6 scale since 2026.1–6 scale: 4.0–4.572–94TOEICTOEICTest of English for International CommunicationETS's workplace English test, big in Japan and Korea. Listening & Reading scores 10–990 and tops out at C1.785–944
Frequency
Common
Level
B2 · Upper IntermediateOxford
Updated

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English Reference