ENGLISH
REFERENCE

banner

n. countable
C1 Advanced Oxford US //ˈbænɝ// UK //bˈænɐ// ban·ner Internet Television Web Development
Definition

n. a long piece of cloth or a digital image that shows a message or advertisement. You often see them at the top of websites or hanging at public events. In computing, a banner is a short message that a server sends to your computer to identify itself and its software version.

n. a graphic image or strip of cloth containing a slogan, advertisement, or design. In digital contexts, it specifically refers to a rectangular advertisement appearing at the top or side of a webpage. In networking and cybersecurity, a banner is a text string sent by a service or system that provides information about the host, such as the operating system or software version.


SIMPLE

The website has a large banner at the top for the sale.

CONTEXTUAL

The marketing team designed a colorful banner to promote the new product launch on the company's homepage.

COMPLEX

While traditional print banners remain effective for local visibility, digital banner ads allow for precise targeting and real-time tracking of user engagement across various platforms.

Usage

Often used as a compound noun in digital contexts, such as 'banner ad' or 'banner headline'.

Idioms1 entry

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