English Reference

Word

campaign

Phoneticscam·paign, stress on the second syllable

US/kæmˈpeɪn/

UK/kæmpˈeɪn/

Definitions

01planned goal

B1 · Intermediate Countable noun

n. a series of planned activities intended to achieve a specific social, commercial, or political result.

n. a systematic course of activities aimed at a specific goal, such as an election, a marketing drive, or a social movement.

“The charity launched a new campaign to raise money for the local hospital.”

“The marketing department initiated an aggressive digital campaign to capture a younger demographic before the holiday shopping season began.”

02sporting season

B2 · Upper Intermediate Countable noun Sports

n. the efforts and matches of a team or player over a whole season.

n. the collective performance and series of matches undertaken by an athlete or team during a competitive season.

“The team's campaign ended in disappointment when they lost the final match.”

“After a grueling European campaign, the squad returned home to focus on their domestic league standings.”

Synonyms

03gaming story

B2 · Upper Intermediate Countable noun Computing

n. a series of connected games or missions that tell a long story.

n. a series of connected play sessions or missions within a tabletop or video game that form a continuous narrative arc.

“It took us six months to finish the entire Dungeons and Dragons campaign.”

“The latest expansion adds a ten-hour single-player campaign that explores the backstory of the game's primary antagonist.”

Synonyms

04to take part in

B2 · Upper Intermediate

v. to lead or take part in a series of activities to achieve a goal.

v. to engage in a series of operations or activities to achieve a political, social, or commercial objective. Intransitive use.

“She spent the whole summer campaigning for better parks in her city.”

“The candidate campaigned tirelessly across the rural districts, focusing on agricultural subsidies and infrastructure development.”

Collocations

Common phrases and expressions where native English speakers use the word “campaign” in context.

Verb

01. campaign aims to

“The new health campaign aims to reduce smoking among teenagers.”

noun + verb + prep

02. campaign begins

“The official campaign begins two months before the voting date.”

noun + verb

03. launch campaign

“The government plans to launch a campaign against plastic waste next month.”

verb + noun

04. mount campaign

“Local residents mounted a campaign to save the historic park from developers.”

verb + noun

05. run campaign

“She decided to run a campaign for the position of student body president.”

verb + noun

Adjective

06. election campaign

“The candidate spent millions of dollars on his election campaign.”

adj + noun

07. advertising campaign

“The company is launching a new advertising campaign to boost sales.”

adj + noun

08. military campaign

“The general led a strategic military campaign to reclaim the territory.”

adj + noun

Noun

09. leader of campaign

“The leader of the campaign spoke passionately about environmental protection.”

noun + prep + noun

10. a smear campaign against

“The newspaper was accused of starting a smear campaign against the senator.”

11. kick off a campaign

“The team will kick off their campaign with a rally in the city center.”

12. spearhead a national campaign

“The activist was chosen to spearhead a national campaign for equal rights.”

Etymology

From French campagne, from Italian campagna (“field, military operation”), from Late Latin campānia (“open country, battlefield”), from Latin campus (“field”). Doublet of campania, campagna, and champagne.

Etymology adapted from Wiktionary, available under CC BY-SA 4.0.

Word family

NOUN

campaign(B1)

Related words

Idioms

Domain

Sports

This entry

Exam level
CambridgeCambridgeCambridge English QualificationsThe exam suite from Cambridge University Press & Assessment, from A1 Movers up to C2 Proficiency. The benchmark names double as CEFR labels.B1 PreliminaryIELTSIELTSInternational English Language Testing SystemThe 0–9 band test co-owned by the British Council, IDP, and Cambridge. Used for university entry, work, and migration.4.0–5.0TOEFL iBTTOEFL iBTTest of English as a Foreign Language, Internet-Based TestETS's academic English test, the standard route for US university admissions. Scored 0–120, with a 1–6 scale since 2026.1–6 scale: 3.0–3.544–71TOEICTOEICTest of English for International CommunicationETS's workplace English test, big in Japan and Korea. Listening & Reading scores 10–990 and tops out at C1.550–784
Frequency
Very common
Level
B1 · IntermediateOxford
Updated

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English Reference