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launch

n. countable
B2 Upper Intermediate Oxford US //ˈɫɔntʃ// UK //lˈɔːntʃ// launch Archaic General-service

n. the start of something new, like a product, a website, or a rocket flight. It is the moment when something is first shown or sent out to the public.

n. the act of starting or setting in motion a new activity, product, or venture; also the physical departure of a vessel or projectile. Often used in commercial contexts to describe the initial release of software or hardware.


SIMPLE

The company is preparing for the launch of its new phone.

CONTEXTUAL

After months of testing, the official launch of the app is scheduled for next Tuesday morning.

COMPLEX

The successful launch of the satellite marked a significant milestone in the country's space program, opening up new possibilities for global communication and research.

Synonyms
Antonyms
Etymology 1

From Middle English launchen (“to throw as a lance”), Old French lanchier, another form (Old Northern French/Norman variant, compare Jèrriais lanchi) of lancier, French lancer, from lance.

Etymology 2

From Portuguese lancha (“barge, launch”), apparently from Malay lancar (“quick, agile”). Spelling influenced by the verb above.

Usage

Commonly paired with the preposition 'of' to indicate the object being introduced.

Idioms1 entry

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