Word
launch
US/ˈɫɔntʃ/
UK/lˈɔːntʃ/
Definitions
01to start a project or product
B1 · Intermediate
v. to start a new business, project, or to put a new product on sale for the first time.
v. to initiate a scheme or project, or to introduce a new product or service to the public market.
日本語:立ち上げる※
“The company plans to launch its new smartphone early next year.”
“The marketing department is preparing to launch a global campaign to coincide with the release of the sustainable clothing line.”
02to send into the air or water
B1 · Intermediate
v. to send a rocket into space or to put a new ship into the water for the first time.
v. to propel a vehicle, such as a rocket or missile, into the air, or to set a vessel afloat in the water.
日本語:打ち上げる※
“NASA will launch the satellite once the weather conditions are perfect.”
“The shipyard workers cheered as the massive hull was finally launched into the harbour after months of construction.”
Antonyms
03to open a computer program
B1 · Intermediate Computing
v. to start a computer program or an app.
v. to execute or bring a software application or feature into operation.
日本語:起動する※
“You can launch the app by clicking on the icon on your desktop.”
“The system may take a few moments to launch the heavy video editing software due to the limited memory available.”
04a starting event
B1 · Intermediate Countable noun
n. an event or the act of starting something new.
n. the act of initiating a project or the formal event held to celebrate the introduction of a new product.
“I was invited to the book launch at the local library.”
“The official launch of the charity foundation was attended by several high-profile donors and local politicians.”
Synonyms
05a type of boat
C2 · Proficiency Countable noun Nautical Technical
n. a large motorboat used for carrying people over short distances.
n. a large, often open, powerboat used for transport between a ship and the shore or for pleasure trips.
“The captain took the launch from the yacht to the harbour.”
“A small steam launch waited at the jetty to ferry the passengers across the lake to the summer estate.”
Synonyms
Collocations
Common phrases and expressions where native English speakers use the word “launch” in context.
Verb
01. launch a new career
“After years in finance, she decided to launch a new career in landscape photography.”
verb + noun
02. officially launch the product
“The company will officially launch the product at the international trade fair next month.”
adv + verb + noun
03. prepare to launch
“The ground crew worked through the night to prepare to launch the satellite.”
verb + infinitive
Noun
04. launch of a new website
“We are all looking forward to the launch of a new website that will improve user experience.”
noun + of + adj + noun
05. product launch
“The marketing team is busy organizing the product launch for our latest smartphone.”
noun + noun
06. successful launch of the campaign
“The successful launch of the campaign resulted in a significant increase in donations.”
adj + noun + prep + noun
Adverb
07. successfully launch the initiative
“The local council managed to successfully launch the initiative to reduce plastic waste.”
adv + verb + noun
Real-World Examples
“In a few weeks, she will launch an 86-date world tour that includes a 10-night run at the nearby Barclays Center and concludes in May with 11 shows at London’s O2.” “In normal or low-activity times, the Sun launches two to three CMEs a day.” Etymology
From Middle English launchen (“to throw as a lance”), Old French lanchier, another form (Old Northern French/Norman variant, compare Jèrriais lanchi) of lancier, French lancer, from lance.
From Portuguese lancha (“barge, launch”), apparently from Malay lancar (“quick, agile”). Spelling influenced by the verb above.
Etymology adapted from Wiktionary, available under CC BY-SA 4.0.
Word family
VERB
Related words
Idioms
Domains
- Exam level
- CambridgeCambridgeCambridge English QualificationsThe exam suite from Cambridge University Press & Assessment, from A1 Movers up to C2 Proficiency. The benchmark names double as CEFR labels.B2 FirstIELTSIELTSInternational English Language Testing SystemThe 0–9 band test co-owned by the British Council, IDP, and Cambridge. Used for university entry, work, and migration.5.5–6.5TOEFL iBTTOEFL iBTTest of English as a Foreign Language, Internet-Based TestETS's academic English test, the standard route for US university admissions. Scored 0–120, with a 1–6 scale since 2026.1–6 scale: 4.0–4.572–94TOEICTOEICTest of English for International CommunicationETS's workplace English test, big in Japan and Korea. Listening & Reading scores 10–990 and tops out at C1.785–944
- Frequency
- Common
- Level
- B2 · Upper IntermediateOxford
- Updated
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QR code
englishreference.com/q/launch
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「日本語」 data: JMdict (EDRDG), CC BY-SA 4.0