trending
v. B1 Intermediate US //ˈtɹɛndɪŋ// UK //tɹˈɛndɪŋ// trend·ing
v. currently very popular or being discussed by many people, especially on social media.
v. currently popular, widely discussed, or attracting significant attention within a specific period, particularly on digital platforms.
The new dance challenge is trending on social media right now.
Marketing teams often monitor which topics are trending to ensure their advertisements reach the widest possible audience.
While some topics remain trending for only a few hours, others reflect deeper cultural shifts that dominate public discourse for weeks before eventually fading from the collective consciousness.
Usage
Often follows a linking verb like 'is' or 'becomes'; frequently paired with the preposition 'on'.